Saturday, May 28, 2011

5 Twitter Marketing Ideas

If you have used Twitter enough you probably realize that people are using it quite regularly as a marketing tool. Either completely blatant, and horribly wrong, or you may see some have very unique ideas. WE all know that social networking is a free marketing goldmine. Twitter is no different.

People link to stuff all the time, or make tweets about things that may, or may not be marketing. Celebrities telling you how to get rid of pimples fast is surely a good strategy. What are some unique ones you may not have heard about? Check these out and see if they make a difference.

Entrepreneur's 100 Most Brilliant Companies

There are all kinds of lists for companies. Usually it has to do with income statements and revenues. Like the Forbes lists that show us who is rolling in gold cars and swimming in epiduo pools. This one is a little different. Let's look at their criteria of a "What Makes a Company Brilliant":

"Good ideas are common," the aptly named British humorist Ashleigh Brilliant once said. "What's uncommon are people who'll work hard enough to bring them about."

Thank goodness, then, for the entrepreneurs on our annual list of 100 Brilliant Companies, who have coupled genius and execution to fantastic -- and, in many cases, fantastically lucrative -- ends. We picked 10 areas, some that have been booming for years (mobile tech, seniors) and some that are just now hitting their stride (social shopping, startup-to-startup), and spotlighted some of the most innovative and inspiring companies in each. The brilliance runs the gamut, from a deal site aggregator recognizing a void in a crowded sector to a service that simplifies the notoriously difficult process of creating an app.

Here's hoping that reading about all this brilliance will spark some in you.


Ok...fair enough. Interesting concept, and something different. To see the full list of companies and the brilliant ideas click here.

Tuesday, May 17, 2011

Planner…

I appreciate the guest post, Emerson Moses

I need to get planning on this year’s spring break since it’s only like a month away! I had gotten Clear recently through one of those wireless internet offers online and I’m really glad, since I’ll now have home internet to easily look up travel rates. I would like to avoid having to fly anywhere since the baby’s still so young but who knows, maybe I’ll pack the whole family up and take us to Hawaii! In reality, we’ll probably go to Chicago to visit my parents and maybe even up to Canada for a weekend. I want to take my kids somewhere fun but unfortunately all the affordable places are really cold this time of year, so they’ll just have to manage. I can’t believe the week is almost upon us and I haven’t booked anything yet…I’m not the best planner so my procrastination shouldn’t surprise anyone in my family one little bit! Either way, we’ll be together as a family and we’ll be off school and work so it should be a fun week for sure!

Monday, May 16, 2011

How to Approach Reatialers to Carry Your Products?

IT is hard enough figuring out how to manufacture and implement an idea right? What about after you have figured out the details of the creative process and need someone to partner with to actually sell your stuff? If opening your own shop to sell your good isn't you ideal situation, or if you don't want to do it you are going to have to find someone that will sell it for you.

So how do you go about starting that relationship and getting your brand new products on the shelves without requiring a breakdown service for your stress? See if you can pick up a few tips from a swimsuit maker that is looking for just the right approach to find a boutique they want to sell at, to actually want to sell their products.

Wednesday, May 11, 2011

More Mompreneurs

I Always love reading about inventors that changed their own lives by inventing something to make their own lives easier. Their idea is so good that it has a market to sell it to others though so they become Mompreneurs and take advantage of their great ideas.

This is a story of 3 moms that took everyday problems they faced with their kids and solved them. Then made a business out of it rather than ending up looking for dual diagnosis treatment centers for drug and alcohol abuse because of the stress.

While there are many moms that invent, these 3 had some pretty cool ideas, but one of them is one of the more fun ones I have seen. Monster Spray! I'm sure that many, many moms have come up with a simple solution to the "monster under the bed", but this mom went a little further. It isn't just a spray of some sort of water that will help they kids get to sleep. She used known scents that were known for calming and made it into her spray from her own tests. She may not be making millions yet, but after jsut 2 years she is getting it test-marketed in Bed Bath & Beyond.

Monday, May 02, 2011

Losing Leads With Your "Contact us" Page

The "Contact Us" page is pretty important. Well let's not fool ourselves here. it is extremely important for websites. I have some sites that I was too lazy to put contact info on so I just never did it. While this is a huge mistake since I know that I have some value there (people actually do find contact info from whoIs and other places) that I could expand on I am overextended and just never got to it. Wasted potential.

Wasted potential in that form is pretty ludicrous. It's just lazy I must admit, but there are a lot of websites that waste this potential even with a contact us page. Not that a traditional contact us page won't work, but there are probably some nice tips that you could implement into expanding how users can contact you that would be extremely helpful to them, and to you. Take a look at Making the Most Value 'Contact Us' and be on your way to more leads to get your jewelry tools out to more people.

Fast Growing Companies and Social Media Marketing

I think we can all agree that social media marketing isn't an if we use it, but how effectively we use it now. Since it is typically free for us to use all these social networking options (outside of time of course) we all try to make the most of it. Sometimes to our detriment if we have no actual plan on how to best utilize these resources.

When we start a company I know that I am always wanting it to take off fast. The faster the better. I want to have that problem where I feel like I am trying to catch up to my growth lipoquick. I have to work harder to get leveled off, but having that growth is something that eventually makes it all worth the effort. Some fast -growing companies are using social networking in way that help drive this growth. Here is how.

Sunday, May 01, 2011

Cherry Moon Farms Discount Coupons

Cherry Moon Farms is a a pretty amazing retailer of beautiful gourmet gift baskets. They aren't a place that just has a few gift baskets that you can choose from, but they offer them for all occasions and holidays.

Mother's Day gourmet gift baskets offered right now are astounding. Fruit, nuts, chocolate, and beautiful designs make it a difficult decision just figuring out which one she would love the most. I think I can help you out a little by hooking you up with some cherry moon farms coupon discounts! Go check it out. They have gift baskets for all seasons.

Tuesday, April 26, 2011

Multimillion-Dollar Domain Name Sales

If you have ever purchased a website domain name you know that sometimes it is kind of difficult to find that one you are looking for. There are so many already owned by others that many times that one perfect domain name you thought was going to be the one for your business ended up not being available. You probably settles on something else, but there are those that certainly did not, and they paid millions for it.

Everyone thinks of buying that big money domain name, but those days are mostly behind us. Some of the highest priced domain names are exactly what you would think they were. Business.com sold for $7.5 million, Porn.com sold for $9.5 Million, and Sex.com sold for a staggering $13 million! You can't buy gold online like that anymore. You probably have to just get really lucky now and find something that becomes huge later on.

Entrepreneur.com wrote an article about all the top selling domain names. The Business.com one that sold for $7.5 million and the business that used it actually sold for $350 Million from RH Donnelly. Take a look at some of the highest.

Tuesday, April 12, 2011

Giving Employee Feedback

For many managers this is a chore. It's extra work that many find unnecessary when they work with these people and berate them everyday *wink*. Of course feedback is a little more structured than just having a quick "you're doing that wrong" conversation.

Many employees dread the evaluation meeting. Many places it is just a joke, and more of an anxious meeting where you more or less just hear some random things that you aren't excellent at, but at the same time you get almost no feedback. Knowing you aren't doing something perfect doesn't help much if there is no extra effort to break it down. May as well just be reading the label off of progesterone supplements since many of these meetings tend to feel almost scripted and the same for everyone.

How do you make feedback a priority, and make the employee feel like this is being used constructively rather than as a "warning" session? Here is a list of 5 Productive Feedback Steps.