Customer Loyalty, and You
You know as well as I do that customer loyalty kicks major butt. If you do great at customer service, which is something I have always prided myself on, you get their loyalty. Well..that and giving them the best deal, or advice. Treating people right, and hooking them up for their loyalty is always good business. You market may be competitive and offer little wiggle room in pricing, but that is where the customer loyalty sets you a part from your competition.
Most businesses aren't niche markets like say being a maker of designer ties that nobody else can sell. They are in competitive industries that may just have found an area that needed the service. As the demand was there and the supply was lacking, you filled a void. It may not last forever when people see that you have the right idea. That is when the competition heats up and you NEED your loyalty to win the war. Here are 6 ways to create more customer loyalty.
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Every organisation has a corporate image, whether it wants one or not. When properly designed and managed, the corporate image will accurately reflect the level of the organization's commitment to quality, excellence and relationships with its various constituents including current and potential customers, employees and future staff, competitors, partners, governing bodies, and the general public at large.
How do customer loyalty schemes work?
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